Courses & PROGRAMS
Faculties & divisions
Faculty of Under Graduate Studies
Faculty of Hospitality Management
Faculty of Information Technology
Faculty of Marketing & Management
Faculty of Professional Studies I
Faculty of Professional Studies II
Faculty of Business Administrations
Student Facilities
Objectives
To develop the professional skills in management and improve the personality of a manager.
For Whom
Senior Executives, manager and who Hold diplomas and Degrees
Admission Requirements
Degree or Any Diploma
Medium
English
Duration
5 Months
Content
Course introduction
Identification of competitive sources of advantage
The forecasting tools for developing a view of the future
Discussions of the value chain
The family life cycle segmenting international financial service
criteria which could be used in attracting national and international markets
Innovations
strategic wareout
Increasing the importance of marketing plans
Competitive strategies
Affect of globalization on marketing strategies
How an organization can overcome the internal cultural barriers in archieving market orientation?
How a competitors analysis could be used to enhance the strategic decisions making
Strategic practical workshop(Action Plans)
Classes held
Thursday 05.30 - 07.30
Fee
Course Fee Rs 14500/=
Admission RS 650/=
Exam Fee Rs 500/=
Special Schemes for Aquinas Present and Past Students
Contact
Tel - +94114611288, +94112694014/15, +94114616311, +94114618689
Email - rector@aquinas.lk
Fax - +94112678463